Sarah Wefald

Sarah Wefald

Sarah Wefald came to WordPress and Zeek Interactive the long way. She started out as a project manager at a major record label — the sort of job she had wanted since she had first thought it would be cool to work with musicians. However, that dream was soon met with reality in the music industry: half the company worldwide was laid off after the label was purchased and privatized. Determined that her career would not be over at 23, she went back to school while working temp jobs to learn web development and design.

After finishing the program, Sarah started transitioning from her marketing career to more technical work within the music industry, handling social media and webmaster duties for bands. Finding Steve Zehngut’s WordPress meetup group in Orange County allowed her to take her knowledge of PHP and apply it to WordPress web development. As a result, she has created and launched dozens of websites for brands and small businesses on her own, and runs the OC WordPress Web Designer’s meetup at Zeek’s offices on the first Monday of each month. She has presented at WordCamp Los Angeles (2013, 2014, and 2016) and WordCamp Orange County (2014), and served on the organizing committee for WordCamp Orange County in 2015, 2016, and 2017. She’s very happy that Zeek has allowed her to unite her original love of project management with her enthusiasm for WordPress.

Sarah holds a Bachelor of Arts degree in English from Mount Holyoke College and a Diploma in Web Design from the Art Institute of Pittsburgh Online.

  • Session Title: Yes, And… Using Improv Comedy for Project Management Success
  • Website:
  • Twitter: @sarahwefald